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I'm Sílvia Parera, a digital product designer. With experience as both an in-house designer and in a creative agency, I bring a versatile skill set and a deep understanding of the design process. I approach each new design challenge with creativity, strategic thinking and a keen eye for detail.

 

I have been designing digital products for over two years now and as of late, I have become very interested in system design and how design systems can streamline the design process and improve the overall user experience. My journey into system design has been fuelled by a desire to create more efficient, cohesive and accessible digital solutions that meet user needs and align with business goals.  As I continue to explore this area, I'm excited to apply my expertise and passion to further enhance the digital landscape and drive innovation in the field of digital product design. 

Expertise

 

Throughout my career, I've mastered a versatile blend of UX/UI and graphic design tools, seamlessly integrating analytics and UX frameworks into my workflow.

Tools

Figma / Adobe Creative Suite 

Design Systems

Analytics

Piwik & Hotjar

Insight gathering and testing

Benchmarking / Quantitative & Qualitative methods / Customer journey map / User flows / User testing / AB Testing

CMS:

WordPress / Contentful / Drupal / Squarespace / Webflow

Front end development

HTML 5 / CSS / JavaScript Basics

Experience

 

An overview of my professional journey, including freelancing projects, internships, and non-profit projects.

05/2023 – Now

 

SATS GROUP

Digital Product Designer

2022 – Now

 

Freelance

Graphic Designer & UI – UX Designer

2022 – 2023

 

Karpi Studio

Junior Digital Product Designer

2020 – 2023 

 

Erasmus Student Network – Volunteering

Communication Manager & Graphic Designer

2020

 

Manusa

Marketing & Design Intern

2019

 

Top Cable

Marketing & Design Intern

Education

2021 – 22 

 

EINA, Barcelona

Master in Graphic & UX-UI Design

2020 – 21

 

ESADE Business & Law School

Master in Marketing Management

2016 – 20

 

ESADE Business & Law School

Bachelor in Business Administration

Languages

Catalan

Spanish

English

French

Norwegian

Native

Native

Professional Proficiency

Intermediate

Intermediate (B1 – B2)

Awards & Recognitions

Lol I'm a Junior Designer

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